ABOUT US

About OTR Publications Sdn. Bhd.
Formed in June 2005, OTR Publication Sdn. Bhd started publishing ON THE ROAD motoring classifieds magazine in September the same year. Over the years ON THE ROAD magazine has experienced steadfast growth and is currently the No.1 fortnightly motoring classified magazine in Malaysia.

OTR Publications has expanded from just publishing a single magazine to publishing multiple titles and undertaking major contract publishing jobs. OTR Publications is also the contract publisher of official guides and programs for major international motoring events such as the Formula 1.

OTR Publications is a recognised by official authoritative organizations such as Malaysian Automotive Association (MAA), Motorsport Association of Malaysia (MAM), Persatuan Penjual Kereta Melayu Malaysia (PEKEMA), Automobile Association Malaysia (AAM) and Malaysian Advertisers Association (MAA).

Currently OTR Publications has regional and international business involvement and affiliation in Singapore, Indonesia, Thailand, Vietnam, Japan, China and the United Kingdom.

OTR Publications is also the contracted publisher of many renowned motoring related periodicals and among the titles produced by the dedicated OTR Publications team includes Msportbike (sportbiking magazine), Let’s Go Racing (racing bulletin), Ehwal Pendidik (educational magazine) and P1 Circuit Magazine (Sepang Circuits official bulletin) and Mail Motor (Malay Mail’s newspapers weekly motoring segment).

OTR’s Market Reach
47,000 copies of ON THE ROAD magazine are sold nationwide (including Sabah & Sarawak) at:- ON THE ROAD commands a total readership of 180,000 people and the average ON THE ROAD reader are men between 21 to 55 with an average income of RM3500.00 and above.

ON THE ROAD has an average pagination of 250 pages and is sold at a very affordable RM4.90. All this makes ON THE ROAD the number one choice for car buyers and motoring enthusiasts.

OTR’s Content
Classifieds
The core of ON THE ROAD’s content is certainly the pictorial classifieds where private individuals and car dealers use ON THE ROAD as the preferred sales tool.

ON THE ROAD delivers genuine buyers to all its advertisers every issue without fail and the ever increasing number of advertisers stand as testimonial to this.

Trade Advertising
Motoring related businesses capitalise on ON THE ROAD’s massive reach and attractive market by advertising their products and services amidst the pages of OTR.

Most major players across the Malaysian motoring industry are ON THE ROAD’s loyal advertisers.

What’s Up?
One of the most authoritative reference points in the Malaysian motoring industry is none other than ON THE ROAD’s editorial section dubbed as What’s Up?

Every fortnight, What’s Up? carries the best motoring news from all over the world and we have been the first to reveal many groundbreaking motoring news.

Heavily focussed on international manufacturers and tuner debuts as well as international and local motorsports news, What’s Up? has got the biggest following of motoring enthusiast in the country.

In the local front ON THE ROAD has always been the number one magazine to report motoring related activities. ON THE ROAD covers basically everything from launches, test drives, interviews, club meets, announcements, motorsports, bike news as well as advertorial.